Hong Kong stocks in the new consumption sector rallied in early trading, with Shanghai Auntie (02589.HK) surging over 10%, Pop Mart (09992.HK) rebounding to rise over 6%, and other stocks such as Weilong Delicious (09985.HK), Nayuki (02150.HK), Chabaidao (02555.HK), and Mixue Group (02097.HK) following suit.